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My Resume 

University of Wisconsin-Madison Class of 2022

Studying within the School of Business 

Marketing Major with a Digital Studies Certificate 

Dean's List Recipient 

Personal Computer

Leigh and Co Events. 
Marketing Intern

• Collaborated with a new start-up company regarding social media strategies, blog writing, and brand partnerships

• Developed and managed social media strategies and content for one division of Leigh and Co. Events
• Successfully grew Instagram and Facebook followers and increased brand awareness using engagement strategies

• Created blog content and posted it to website using Wordpress Content Management System (CMS)
• Researched keywords and embedded them into website pages to optimize SEO

Personal Computer
Sunset Soccer

CORE Soccer Tech
Digital Marketing Intern

• Conceived initial branding and marketing strategy for new soccer training company
• Revised and curated content for the Wordpress website
• Wrote and sent B2C emails using MailChimp email marketing platform
• Designed social media graphics, in-store signage, marketing collateral, and exhibit materials

UW-Madison Office of Admissions and Recruitment
Senior Admissions Representative

• Provide professional customer service by clearly communicating information about the admissions process and quickly solving

complex, and confidential issues using phone, Salesforce CRM email management, and in person communication.

  • Lead the team in answering over 500 emails and 200 phones calls in the current admissions cycle.

  • Create and revise copy for the UW-Madison Admissions page, enhancing the organization and layout.

  • Serve as the first point of contact for the University, providing an enthusiastic attitude and professional, growth-oriented mindset.

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UW-madison Women in Business

• Networked with and listened to presentations given by female professionals to develop professional and business skills.
• Coordinated with peers to gather and bring supplies to local nonprofits in need.

Uw-Madison MKT (Marketing club)

• Served as a committee member on the Networking and Events Committee.
• Executed planning of the semester business trip by communicating with external businesses to create networking opportunities.

• Formulated and organized new professional and social events for the club.

Shelter from the storm animal rescue
 

Furthered efficiency of the business through giving various types of care towards the animals in the shelter.

Wisconsin Community veterinary center

• Administered important medications for the recovery process.
• Aided Vet Techs and Veterinarians in effective care for animals post-surgery

© 2022 by KINSEY BABER. 

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